The global skills and competency framework for the digital world

SFIA View: User centred design Beta

User centred design

None

User research URCH

(unchanged)

Identifying users' behaviours, needs and motivations using observational research methods.

Accessibility and inclusion ACIN

(new)

Driving accessibility and inclusion in services and products.

User experience analysis UNAN

(unchanged)

Understanding the context of use for systems, products and services and specifying user experience requirements and design goals.

User experience design HCEV

(modified)

Producing design concepts and prototypes for user interactions and experiences of a product, system or service.

User experience evaluation USEV

(unchanged)

Validating systems, products or services against user experience goals, metrics and targets.

Content design and authoring INCA

(modified)

Planning, designing and creating content that meets user-centred and organisational needs, encompassing textual information, graphical content and multimedia elements.

Graphic design GRDN

(new)

Creating and applying visual concepts to communicate ideas, enhance aesthetics and improve user experience across digital and print media.

User acceptance testing BPTS

(unchanged)

Validating systems, products, business processes or services to determine whether the acceptance criteria have been satisfied.